• Corporate Identity
• Logo
• Colors
• Fonts
• Visuals
• Imagery
• Trademarks

Corporate Identity | Logo

The Continuous Computing logo is our corporate signature. Used appropriately, the logo reinforces a positive and easily recognized image. Conversely, each time the logo is seen incorrectly, it detracts from that image.

• Continuous Computing logos must be represented and displayed "as created" without modification.
• Use only the authorized logos from Continuous Computing.
• Continuous Computing logos should be used only on a solid color field.

Primary Logo Usage

The above logos are to be used in most situations. In most cases, if logo 1 is used, the tagline "Create | Deploy | Converge" should be used somewhere on the same page. An exception to this rule would be when logo 1 is used on products, product documentation, apparel or promotional items.

Logo 2 should only be used at a size that allows the tagline to be clearly legible. A trademark symbol should be visible on "Create | Deploy | Converge".

Secondary Logo Usage

There may be occasions when there is not enough horizontal space to allow for the primary logos to be legible. In those cases, use logos 3 or 4. The same tagline requirements apply.

Tertiary Logo Usage

When the logo cannot be used with all four of its colors, one of the tertiary logos should be used.

• Logos 5 and 6 should be used on white or lightcolored backgrounds only. It can be used in full color or in one of the approved Continuous Computing colors.
• Logos 7 and 8 should be used only on a dark-colored background.
• Logos 9 and 10 can be used on apparel, similar promotional material or product(s) and/or product labels.

Logo Spacing

The logo should be displayed in a manner and size that gives it prominence, establishes its form, and provides legibility. In order to do this it is important to maintain clear space around all sides of the logo. The minimum clear space equals one-half the height of the square mark around all sides. Nothing should encroach this area.

Logo Colors

These are the colors used for the Continuous Computing logo.